Here’s what the press and media are saying about fanatic.fm:
Hypebot – Fanatic.fm connects bands with brands for charity – “How to monetize music is the biggest challenge of the post-Napster music industry. At Midem 2010, Ian K.introduced himself with an exciting concept that’s a four-way win for artists, brands, charities and fans.” Read more.
Sounds like branding – New service connects bands and brands – “fanatic.fm is a music sponsorship platform where brands and bands can find each other in a new way. Instead of paying for advertising spots on music destination sites, brands set up a pool of funds for a branding campaign and “invite” musicians that they feel best portray their brand values and image.” Read more.
Springwise.com – Platform connects bands and brands for sponsorship deals “Music fans have already been playing an increasingly significant role in the funding and management of the bands they love, but a new site aims to give brands a chance to get involved as well. Toward that end,fanatic.fm is a music sponsorship platform where brands and bands can find each other.” Read more.
Hypebot.com – Ian Kwon on fanatic.fm’s platform to monetize music by connecting artists with brands & charities “What fanatic.fm wants to do is help brands advance beyond just a product-consumer relationships and tap into the sticky relationship that forms between musicians and their fans.” Read more.